“Libiamo” Among the Lemons
I love when I hear about nonprofits doing innovative marketing like this: Granted, they didn’t think of the idea first (they were inspired by this stunt), but the execution was fabulous. Just look at all those SMILES in the audience! You can’t buy that kind of goodwill, you have to create it.
Marketing 101: How to Pull Off a Brilliant Publicity Stunt
Watch and learn: Because of the language barrier, I’m not clear on whether the company was promoting Verdi’s La Traviata or just having fun, but if they were doing the show I’d bet a large number of those present went out and bought tickets pronto. Every single one of them will tell their friends about what […]
Free Range Strauss
Need I say more?
Muppets + Opera = Awesome
OK, by now, I’m sure you’ve all seen the Muppets do Bohemian Rhapsody (and if you haven’t seen it, click here now. I’ll wait. Seriously.) But have you seen them do Bizet’s Carmen? My inner geek is laughing her ass off right now.
The Importance of Being Flexible
A couple weekends ago, I gave a brief presentation to a group of high school students attending their very first opera. It was exciting to have them there and to share the performance with them. I love opera — the music, the drama, the sets and costumes, the voices — so being able to talk […]
About Me
I’m a writer and arts administrator living in New England with my husband and pugs. I’m also a coffee addict, voracious reader, and recurring commuter. I occasionally blog at From the Write Angle and volunteer as a moderator at AgentQueryConnect.com. Represented by Suzie Townsend of New Leaf Literary & Media. My debut novel MONSTROUS will be out from HarperCollins Children’s Books in 2014!
(photo credit: Cheryl Colombo © 2012)Search Me
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